GTM Systems Engineering · RevOps · AI Automation

Your revenue stack, wired for a single source of truth.

WiredOps architects the CRM systems, integrations, and data flows that keep marketing, sales, and customer success running on one trusted source of truth — built AI-assisted, so it ships at a pace traditional consulting can't match.

SRC · HubSpot · Salesforce ──▶enrich · dedupe · route ──▶ONE SOURCE OF TRUTH

// The tangle

You don't have a tool problem.
You have a wiring problem.

FAULT 01

Shadow spreadsheets

The real source of truth lives in exports and side-docs — not the CRM everyone's supposed to trust.

FAULT 02

Leads that sit

Inbound goes cold for hours because routing is manual and nobody clearly owns the handoff.

FAULT 03

Two systems, one mess

Salesforce and HubSpot disagree, duplicates pile up, and leadership can't trust the numbers.

FAULT 04

Rented automation

Every workflow is locked inside a per-seat tool you'll pay for forever and never really control.

// What I build

The systems layer, done right — not patched.

CRM

CRM Architecture

HubSpot and Salesforce modeled to scale — objects, lifecycle, fields, permissions. Built on purpose, not bolted on.

DATA

Integrations & Data Flow

Native connectors, middleware, and direct API. Clean data moving between every system — no leaks, no shadow spreadsheets.

ROUTE

Routing & Lifecycle

Lead scoring, routing, and lifecycle logic that gets the right record to the right owner in near-real-time.

AI

AI-Assisted Automation

Claude Code wired into the stack to dedupe, enrich, sync, and report — governed, with a human in the loop.

// How to work together

Start small. Scale when it's working.

Every engagement starts with the audit. No long contracts, no black boxes — you own everything I build.

Start here · Free

Stack Audit

30 min · $0

A live teardown of your CRM and GTM stack. I map where data leaks, what's duplicated, and the three highest-leverage fixes. No pitch, no cost.

Book the audit →
Project

Fixed-Scope Build

Defined price · shipped outcome

A dedup, a routing rebuild, a lifecycle framework, an integration, an AI workflow — scoped, priced, and delivered. You own the workflow, not a subscription.

Scope a project →
Retainer

Fractional Engineer

A few days a month

Embedded and ongoing. I run and evolve your revenue systems as the senior RevOps engineer you can't justify hiring full-time.

Talk fractional →
01
Audit
Map the stack, the data, and where trust breaks.
──▶
02
Map
Prioritize the highest-leverage fixes by impact.
──▶
03
Wire
Build it AI-assisted — dry-run, backups, human-in-loop.
──▶
04
Prove
Instrument it. Measured outcomes, not assertions.

// Proof

Measured, not asserted.

15h<6m
Speed to lead

Rebuilt lead routing and deduped Salesforce + HubSpot at a security-first B2B software company. AI-assisted, human-in-the-loop.

~3×
Case throughput

Automated resolution of complex CRM support cases — senior capacity reclaimed and the backlog cleared in a fraction of the time.

9+
SaaS builds delivered

End-to-end RevOps and CRM systems across cybersecurity, healthtech, adtech, legaltech, and professional services.

15+ years in SaaS · HubSpot & Salesforce architecture · AI-assisted delivery with Claude Code.  See the full case studies →

// The difference

Fast, because it's built right.

Speed without control is technical debt. I move quickly by making the fast path and the safe path the same path.

01 · OWN IT

Own the workflow

Built on owned automation, not per-seat SaaS you rent forever and never control.

02 · ONE TRUTH

Single source of truth

The CRM stays authoritative. AI acts on it, never around it — no shadow systems.

03 · GOVERNED

Fast, but governed

Dry-run, human-in-the-loop, backups before every change. Velocity you can actually trust.

// Wired to

The tools you already run.

I don't add to your stack. I make what you own talk to each other, cleanly.

HubSpot Salesforce Claude Code Zapier / Make Salesloft ZoomInfo Marketo Tableau

// Start here

Start with a free audit.

Thirty minutes, no cost, no pitch. Tell me what's tangled — I'll map the three fixes worth making first.